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Privacy Policy

This Privacy Policy explains how GaelicSignal Learning Ltd collects, uses, stores, and shares personal data when you use our website, read our guides, or submit a contact request. We aim to be clear and practical, so you can make informed choices about your privacy.

Last Updated
January 15, 2026
Effective Date
January 15, 2026

If we make material changes to this policy, we will notify users via a homepage banner at least 14 days before the changes take effect.

1) Who we are

GaelicSignal is an educational platform focused on smartphone literacy, digital organization, safer everyday device use, and practical mobile photography. This website is operated by GaelicSignal Learning Ltd.

Registered address

2 Grand Canal Square, Dublin 2, D02 A342, Ireland

Contact

Email: [email protected]

Phone: +353 1 687 2190

This policy applies to our website and related communications. It does not cover third-party sites you may visit via external links, or the privacy practices of device manufacturers and app developers.

2) What data we collect

We collect a limited set of personal data to operate the site, respond to messages, and measure website performance. We do not ask for sensitive categories of personal data on this website, and we do not ask for passwords or verification codes.

Data categories

  • Full name
  • Email address
  • Phone number
  • IP address
  • Browser type and version
  • Device type and operating system
  • Cookies and tracking identifiers
  • Usage data (pages visited, time on site, click paths)
  • Form submission content
  • Conversion events (form submits, calls, purchases)

Where data comes from

Some data is provided directly by you, for example when you send a message through our contact form. Other data is collected automatically by the website and our consent-based analytics and advertising tools, such as basic device details and page view events. We use this information to keep the site secure and to understand which learning materials are most helpful.

3) Cookie categories (three tiers)

Cookies are small text files stored on your device. We use cookies and similar technologies for core functionality, measurement, and advertising. Our cookie categories are divided into exactly three tiers. You can adjust your choices using the cookie preferences panel.

1. ESSENTIAL COOKIES

Purpose: core site functionality, security, session management.

Examples: session_id, csrf_token, cookie_consent_status

Consent required: NO (activated automatically)

Retention: session duration or up to 12 months for preference storage

Always on

2. ANALYTICS COOKIES

Purpose: measuring traffic, user behavior, site performance.

Tools: Google Analytics 4

Examples: _ga, _ga_XXXXXXX, _gid, _gat

Consent required: YES (activated only after user accepts)

Retention: up to 14 months

3. MARKETING / ADVERTISING COOKIES

Purpose: remarketing, personalized ad delivery, conversion tracking.

Consent required: YES (activated only after user accepts)

Retention: up to 540 days (Google Ads default)

4) Marketing cookies: required disclosures

If you allow marketing and advertising cookies, we may use consent-based tools for remarketing and conversion measurement. The following disclosures explain how third-party advertising works and what technologies may be used.

Third-party ad serving: Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet.

Advertising partners: We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms.

Remarketing: We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit.

YouTube and Display Network: Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network.

We use the following tracking technologies on this website:

  • Cookies (first-party and third-party)
  • Tracking pixels (Google Ads tag / gtag.js, Meta Pixel)
  • Device identifiers (browser fingerprint, IP address)
  • Conversion event tags

Advertising measurement: We use conversion tracking to understand which advertisements lead to actions on our website such as form submissions, calls, or purchases. This allows us to measure campaign effectiveness and allocate budget appropriately. Conversion data may be shared with Google Ads and Meta.

Advertising and analytics technologies active on this site:

  • Google Ads (gtag.js / Google Tag Manager)
  • Google Analytics 4
  • Google Remarketing Tag
  • Meta Pixel (Facebook / Instagram)

You may opt out of personalized advertising at any time:

  • Google Ads Settings: https://adssettings.google.com
  • Your Online Choices (EU): https://www.youronlinechoices.eu
  • Network Advertising Initiative: https://optout.networkadvertising.org
  • Digital Advertising Alliance: https://optout.aboutads.info

Opting out does not remove ads entirely, you will continue to see non-personalized advertisements.

Cookie preference management: Use the link labeled Manage cookie preferences in the website footer to open the cookie panel where you can accept or reject each category independently.

6) Data Sharing with Advertising Partners

We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:

Google LLC

cookie identifiers, conversion events, anonymized behavioral data, remarketing lists. Governed by Google's Privacy Policy: https://policies.google.com/privacy

Meta Platforms, Inc.

pixel events, conversion data, custom audiences. Governed by Meta's Data Policy: https://www.facebook.com/privacy/policy

We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only, not resold to unaffiliated third parties.

Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.

7) Lead Forms and Contact Requests

When you submit a contact form, request a quote, or register interest in our services, we collect the information you provide. This typically includes: full name, email address, phone number, and your message.

Legal basis: consent (GDPR Art. 6.1.a) and, where a service relationship exists, performance of a contract (GDPR Art. 6.1.b).

Retention: form submission data is retained for up to 2 years from the date of submission, unless a longer period is required by applicable law.

You may request deletion of your data at any time by contacting us at the email address in this policy.

A link to this Privacy Policy appears adjacent to every submission button on this site. Submitting a form constitutes acknowledgment of this policy.

8) Google Services and Advertising

This website uses the following Google services:

Google Analytics 4

collects anonymized usage data, device info, and behavioral signals. IP anonymization is enabled. Data retention is set to 14 months. Users may opt out via the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout

Google Ads Conversion Tracking

records when a user completes a defined action (form submission, call, purchase) after clicking one of our ads. This data is used solely for measuring ad campaign performance.

Google Remarketing

allows us to show ads to previous visitors across Google's network. Remarketing lists are not created from sensitive data categories (health, finance, religion, sexual orientation).

Google Tag Manager

deploys tracking tags on our behalf. No personal data is collected by GTM itself; it acts as a container for the tags listed above.

Google's advertising products are governed by: https://policies.google.com/technologies/ads

9) Meta Advertising Services

This website uses the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel may record:

  • Page views and time on site
  • Specific conversion events (form submissions, purchases)
  • Custom audience membership for retargeting purposes

We do not use the Meta Pixel to collect sensitive personal data, nor to target users based on health status, financial situation, religion, political views, sexual orientation, or any other special-category attribute prohibited under Meta's advertising policies.

Meta acts as an independent data controller for data collected via its Pixel and processed within its own platform. Refer to Meta's Data Policy: https://www.facebook.com/privacy/policy

To manage your ad preferences on Meta platforms, visit: https://www.facebook.com/adpreferences/

10) Prohibited content and landing page integrity

Prohibited Content Self-Declaration

This website does not promote, sell, or facilitate access to prohibited product or service categories including but not limited to: weapons, controlled substances, counterfeit goods, gambling services (unlicensed), adult content, or services that make misleading health or financial claims. All advertising conducted through Google Ads and Meta Ads complies with the respective platform policies in full.

Landing Page Integrity Statement

The content of this website accurately represents the products and services advertised. No bait-and-switch practices are employed. The experience delivered to users arriving from paid advertisements is identical to the experience for all other visitors. Cloaking, automatic redirects, and content variation by traffic source are not used on this website.

11) Children's privacy

This website is not directed at individuals under the age of 16. We do not knowingly collect personal data from minors. If we discover that data has been collected from a person under 16 without verifiable parental consent, we will delete it promptly. Contact us at the address in this policy if you believe we have received data from a minor.

12) International data transfers

Personal data collected through this website may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.

These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly.

13) User rights (GDPR Articles 15 to 22)

If you are located in the EEA or UK, you have the following rights:

  • Access (Art. 15): request a copy of data we hold about you
  • Rectification (Art. 16): correct inaccurate or incomplete data
  • Erasure (Art. 17): request deletion (right to be forgotten)
  • Restriction (Art. 18): limit how we process your data
  • Portability (Art. 20): receive your data in a structured, machine-readable format
  • Objection (Art. 21): object to processing based on legitimate interest
  • Withdraw consent (Art. 7.3): revoke consent at any time without penalty

To exercise any right, email us at [email protected]. We will respond within 30 days. You also have the right to lodge a complaint with your local supervisory authority:

  • EU users: https://edpb.europa.eu
  • UK users: https://ico.org.uk

15) Retention periods

We keep personal data only for as long as needed for the purpose described in this policy, and to meet legal, security, and audit requirements.

Contact form submissions

2 years

Analytics data (GA4)

14 months

Marketing cookies (Google Ads)

up to 540 days

Email communications

duration of relationship + 1 year

Server logs

90 days

Cookie consent records

3 years (audit requirement)

16) Contact and questions

If you have questions about this Privacy Policy, want to exercise your rights, or want us to delete contact form information, please contact us using the details below. To help us respond efficiently, include a short description of your request and the email address you used when contacting us.

Postal address

GaelicSignal Learning Ltd, 2 Grand Canal Square, Dublin 2, D02 A342, Ireland

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